Churches are using postcards to inspire, encourage and engage their community.
Are relationships more meaningful to you than likes? Do you hate the fakenesss of traditional advertising? Perhaps the ocean of lies on social media doesn't fit your DNA.
DO YOU WANT TO REACH YOUR COMMUNITY WITH A REAL MESSAGE OF HOPE?
THIS IS HOW WE HELP CHURCHES DO THAT...
YOUR CONTENT
We convert your church's unique story into a collection of personal postcards.
Does your outreach content feel more like a warm conversation with a friend or an advertisement selling tickets to a performance?
Your church's purpose, stories of life change, community events and more—all under the banner of the good news of Jesus—must be tied together in one coherent story that those not attending your church can understand and identify with.
We write and design authentic content that stands apart from the rest of the advertising noise.
YOUR DELIVERY
Old school? Maybe.
But postcards work.
"we have seen that within our target demographic, Gen Z being a large portion, they love getting personalized mail to their physical mailbox. They grew up in a very digital world and don't know a world without it. So going back to a traditional piece hits differently with a demographic that was not inundated with paper their whole lives."
—STACY REKERS, DIRECTOR OF MARKETING, MECKLENBURG COMMUNITY CHURCH
Postcards are personal, trusted and valued. In fact, most look forward to receiving their mail. With the flood of digital and social noise annoying absolutely everyone, postcards have reemerged as one of the most effective means of reaching younger generations.
Postcards are engaging
86% of consumers take the time to read all their mail and postcards are 45% more likely to be read than other forms of direct mail. 48% keep postcards for future reference.
TheDMA.org
Postcards are trusted
82% of millennials find direct mail postcards trustworthy, and 73% of consumers prefer postcards for brand communications because they feel more personal.
2024, Lob, State of Direct Mail Marketing Report
Postcard communication is growing
81% of U.S. marketers plan to increase their direct mail budget in 2025
2024, Winterberry Group, winterberrygroup.com
YOUR AUDIENCE
Your ideal audience? Recently moved home owners.
“YOUR SUCCESS will be judged not by the knowledge you send but by what the listener receives.” —LILLY WALTERS
We encourage all churches to consistently reach out to families who recently moved into a new home. But don't stop there: target by their location—as broad as zip codes or as specific an neighborhoods. We also monitor the drive time to your church to create the ideal list.
ALL DATA IS NOT CREATED EQUAL
D2's new mover data exceeds all competition. Nobody identifies new homes as timely and accurately as we do.
SEE WHY WE'RE DIFFERENT
The best way to take the next step is to request a free sample pack of postcards.
OR HIT THE CHAT BUTTON AT THE BOTTOM RIGHT AND DROP A QUESTION
YOUR TIMING
Like a good TV show, your story is released over a period of time.
"It’s always about timing. If it’s too soon, no one understands. If it’s too late, everyone’s forgotten". —ANNA WINTOUR
Sending just one card and moving on is not a strategy, it's a roll of the dice. To increase chances of intersecting lives at just the right time, we break your message into many parts and release it over a period of time (up to a full year).
According to research, most marketing messages take at least 7 to 8 touches to gain attention.
SEE WHY WE'RE DIFFERENT
The best way to take the next step is to request a free sample pack of postcards.
OR HIT THE CHAT BUTTON AT THE BOTTOM RIGHT AND DROP A QUESTION
"The ministry we've implemented using ConnectFirst has not only brought visitors to our church, but has raised the awareness of reaching out to others by all of our church members."
Mike Hogue,
Carroll's Creek Baptist Church
